The Soma Ring

Launching Soma Rings was always about more than just technology for me, it was about helping people better understand and monitor their health. As a startup, accessing funding was one of my biggest challenges, but The Cherry Tree Trust took the time to understand my vision and support my business journey. Their funding helped me purchase inventory, cover import costs and officially launch the brand, while the mentorship and guidance gave me valuable support along the way. What stood out most was how genuinely invested they were in my success. The support from Cherry Tree Trust helped me turn an idea into a real business.

Launching Soma Rings was always about more than just technology for me, it was about helping people better understand and monitor their health. The idea became deeply personal after I used one of the smart rings during a health scare involving a relative and realised how impactful this product could be, especially in Barbados where so many people are affected by non-communicable diseases.

As a startup, accessing funding was one of my biggest challenges because many traditional institutions require businesses to already have years of operation and financial history. The Cherry Tree Trust took the time to understand my vision, business plan and goals instead of treating me like just another application. Their support helped me purchase inventory, cover import costs and officially launch Soma Rings.

The mentorship and guidance I received also made a huge difference, particularly in areas like business legality and intellectual property.

What stood out most was how genuinely invested they were in my success. The support from Cherry Tree Trust helped me turn an idea into a real business, and I would encourage other entrepreneurs not to wait for the “perfect time” to start.